Unlocking the Heart and Soul of Remarkable Leadership, Keith Merron

About Dr. Keith Merron

Consulting Experience

Keith Merron is the founder and Managing Partner of Avista Consulting Group, an organizational consulting and leadership development firm dedicated to helping organizations with bold visions achieve sustainable high performance and industry leadership.  As an organization effectiveness and executive development consultant, he has more than 30 years of experience assisting executives and managers in business, government, and education.  In partnership with his clients, he has successfully conducted over twenty-five large-system strategic, cultural, and technical change efforts resulting in a measurable increase in organizational productivity, employee performance, and employee satisfaction.  His work has positively impacted Hewlett-Packard, Freddie Mac, AmeriGroup Corporation, MedCath, Wang Laboratories, General Public Utilities, WorldCorp, California State Automobile Association, Endocare, The Healthcare Financial Management Association, as well as over 200 other companies and organizations.

Leadership Development Experience

Keith has designed and led over 100 seminars and workshops for leaders. He has helped create some of the most innovative leadership training programs in the country. His style is direct, honest, and supportive and he is noted for his ability to create memorable leadership learning experiences that have a lasting effect.  

Background and Education

Keith Merron received his Doctorate from Harvard University in 1985, where his studies spanned the fields of human and organization development. He has conducted research on the relationships between human development, managerial effectiveness and high performance, and has published numerous professional journal articles. He is the author of five books on human and organizational change.  They include: Riding the Wave: Designing Your Organization for Enduring Success, Consulting Mastery: How the Best Make the Biggest Difference, The Golden Flame: The Heart and Soul of Remarkable Leadership, Inner Freedom: Living Authentically the Life You Were Truly Meant to Live and Gender Intelligence: Breakthrough Strategies for Increasing Diversity and Improving Your Bottom Line, co-authored with Barbara Annis.

Keith teaches leadership at Hult International Business School and is in high demand as a speaker on the subject of leadership and building extraordinary organizational cultures. Keith is single with two children, lives in San Rafael, California, and enjoys golf, tennis, bicycling, and pottery in his spare time.


Dr. Keith Merron
Managing Partner
Avista Consulting Group, Inc.
110 Glen Park Avenue
San Rafael, CA 94901
415-342-1331 (mobile)